When you travel RARE, you not only travel sustainable but you also regenerate the planet, making it a better place for the future generations. Build your legacy by travelling. RARE 2.0 appeals to all the six tyles of luxury consumers (Chang et al., 2022) and integrates seamlessly with sustainability, redefining the very words – luxury …
The inferences we draw from this case are plenty. Offering differentiated products (& services) to meet client demands may help a business compete in both mid-segment and premium markets.
This case study explores Abelana River Lodge’s eco-tourism model, which integrates sustainability, community engagement, and conservation. By leveraging local resources, promoting biodiversity, and fostering shared value, the lodge creates long-term environmental and social benefits while maintaining a competitive edge in the eco-tourism sector.
This paper presents a communication strategy for Dusit Thani Maldives to engage the LOHAS market. By highlighting sustainability, wellness, and authentic experiences, the resort can attract eco-conscious travelers seeking responsible luxury vacations.
